1905 MORNY was established in 1905 by chemist-perfumer Sidney F. Goss at 110 New Bond Street, London. The company was named after a horse called Mornington ridden by Victorian jockey Tom Cannon. The shop was fitted out in an English refinement of the French style by S. Maw & Sons.
1906 The company moved to a one-story premises at 201 Regent Street and traded as Morny’s Pharmacy Stores. Their perfumes were often named after music titles and themes.
1908 The company was placed in liquidation in July, S. F. Goss had ceased to be involved with the company by then due to ill health, he subsequently died on the 26th of March 1911.
1909 A new trading company was formed in April under the name 'de Morny', with the sub-heading 'Parfums - Products de France' at 201 Regent Street.
1918 Reformed as Morny Frères Ltd. Selling luxurious French style presentations with perfumes and using French names. The company was so successful in France that it opened a branch in Paris.
1965 Acquired by Lenthéric, a subsidiary of British-American Cosmetic Division.
1967 BACD bought Yardley & Co and Lenthéric and Morny products were integrated with Yardley’s.
2001 Morny was acquired by Malibu Health Products with an aim to revitalise the brand and bring back its traditional direction. With a competitive structure which can offer a quality product which is made in England at an affordable price level, Morny continues to expand its range and experience growth.